REVIVE Performance & Health

REVIVE Performance & Health is a Calgary based chiropractic clinic, focused on providing an escape from the every day grind to focus on your health.

Illustrator, After Effects, XD, Webflow
Designer, developer
2 months

The Problem

REVIVE needed a simple and engaging way for users to learn more about chiropractic services and book in with the clinic. Users needed to be able to find information and learn about the services available, staff experience, and insurance details.

The Solution

I created a website for Jordan & Kirsten Bryson that communicates their desire to redefine what chiropractic care is, and create a community for Calgarians.

This problem was worth solving because of how misunderstood chiropractic care can be. It is often seen it as a back cracking service, as opposed to injury treatment and prevention. Chiropractic care and services allow individuals the freedom to move their bodies as they desire. REVIVE Performance & Health needed to communicate this.

Pain Points

Information

It can be hard for users to find reliable and quality information about chiropractic services

Reliability

Users have a hard time trusting chiropractors and fully understanding the treatments available

Research & Analysis

We began the process by exploring other local clinics, and compared their online experiences. Strengths and weaknesses were evaluated to ensure REVIVE is competitive in the market.

  • Identified direct and indirect competitors
  • Analyzed offerings and websites
  • SWOT analysis
  • Identified gaps and opportunities

Our goals for the REVIVE website were:

  • Create a memorable and easy to navigate website
  • Ensure consistent branding throughout the booking process
  • Use motion graphics and interactions to improve user experience
  • Establish credibility while also being approachable and supportive

Research & Analysis

We began the process by exploring other local clinics, and compared their online experiences. Strengths and weaknesses were evaluated to ensure REVIVE is competitive in the market.

  • Identified direct and indirect competitors
  • Analyzed offerings and websites
  • SWOT analysis
  • Identified gaps and opportunities

Our goals for the REVIVE website were:

  • Create a memorable and easy to navigate website
  • Ensure consistent branding throughout the booking process
  • Use motion graphics and interactions to improve user experience
  • Establish credibility while also being approachable and supportive

Wireframes & Prototypes

Wireframes and prototypes were developed to create drafts of the website that could be easily tested and changed before taking the website into development. We determined the navigation, highlighted sections, and key information that needed to be present on each web page.

Wireframes & Prototypes

Wireframes and prototypes were developed to create drafts of the website that could be easily tested and changed before taking the website into development. We determined the navigation, highlighted sections, and key information that needed to be present on each web page.

Website Development

Webflow was used to develop the live website for REVIVE Performance & Health. The website is built on several static pages, as well as a number of dynamic pages, and CMS libraries. These libraries were used to create staff profiles, service pages, and treatment information. Webflow was also used to create motion graphics and interactions for the website.

Website Development

Webflow was used to develop the live website for REVIVE Performance & Health. The website is built on several static pages, as well as a number of dynamic pages, and CMS libraries. These libraries were used to create staff profiles, service pages, and treatment information. Webflow was also used to create motion graphics and interactions for the website.

Final Design

The final design for REVIVE Performance & Health is launching in Summer 2021.

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Final Design

The final design for REVIVE Performance & Health is launching in Summer 2021.

View Project

Outcomes & Lessons Learned

The goal of this project was to help Jordan & Kirsten launch their website that will allow users to learn more about chiropractic care, and book an appointment.

During this project I continued to work on my developer skills and incorporated motion graphics and interactions, as well as improving on responsive designs and layouts.

While working with the Bryson’s I learned about the when and how to better incorporate the copywriting process with design. We worked on the copy while making the transition from low fidelity designs to high fidelity designs. Moving forward I will allow the client more time to develop the initial drafts of the copy and agree upon the final versions prior to development.

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